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Chris Doyle
American Century Investments
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American Century "On Plan I.Q. Quiz" Shows Knowledge of Investment Basics Lacking

KANSAS CITY, Mo., September 15, 2005 – On the eve of Achieve Financial Independence Week™, a new study suggests that improved knowledge of basic investment concepts will be key as individuals attempt to exercise greater control over their financial affairs.

According to American Century Investments’ On Plan I.Q. Quiz, a 10-question test taken by more than 800 investors, knowledge of some of the most basic investment concepts is poor. Only 2 percent of the investors surveyed answered all 10 questions correctly. On average, participants selected about half of the correct responses on the multiple-choice test, which was given to individuals who have investments outside of a company retirement plan.

"While the trend over the last few decades has been for Americans to assume more ‘ownership’ of their financial futures, many still don’t grasp some of the most essential investment concepts, leaving them ill-equipped to achieve their financial goals," said Doug Lockwood, vice president of Investor Guidance at American Century. "Financial empowerment must begin with quality financial education and guidance."

Challenging Concepts: Rebalancing, Asset Allocation & Dollar Cost

According to the survey results, portfolio rebalancing is the concept that confuses investors most. When presented with three true statements about rebalancing, only 13 percent selected the correct response: "all of the above." While the largest proportion of respondents (37 percent) recognized that rebalancing returns the portfolio back "to its ideal asset allocation mix," they failed to grasp other aspects. They appeared most confused by the notion that rebalancing often entails selling some of the investments that have performed best and buying more of those that have lagged. In fact, only 2 percent of respondents selected this answer.

Similar to the question about rebalancing, respondents were provided with three true statements about asset allocation, yet only 26 percent selected "all of the above" as the correct answer. Most concerning is that an equal percentage of respondents (26 percent) selected "don’t know" as their primary response to the asset allocation question. Approximately a third of respondents (33 percent) recognized asset allocation as "a strategy where investments are divided among different asset classes such as stocks, bonds and cash." But, they were less familiar with studies suggesting a portfolio’s "investment returns over time are based mostly on its asset allocation," an answer selected by only 2 percent of respondents.

The test participants also struggled with definitions of other common investment terms and concepts. For example, more than half (56 percent) could not correctly identify the definition of dollar cost averaging as a method that involves "consistently buying equal dollar amounts of a security at regular intervals regardless of price." Interestingly, a large block of respondents (41 percent) said they simply didn’t know.

Also, only 42 percent of investors were able to accurately define an actively managed mutual fund as a "portfolio that seeks to produce investment returns that are better than a specific market benchmark." Once again 41 percent chose "don’t know" as their primary response when presented with four definitions.

Diversification, Tax-deferral & the Power of Compounding Understood Better

Fortunately, investors scored better on other questions related to basic investment practices. For example, 71 percent understood that a &quo;well-diversified portfolio will experience less volatility." Also, 80 percent understood that tax-deferred means that "taxes are paid at some point in the future." Only 1 percent of respondents confused tax-free investing with tax-deferred investing, an encouraging finding.

Also, nearly three-quarters (73 percent) correctly identified the best reason for getting an early start on a long-term investment plan as "the earlier you start, the more time your investments have to work in your favor with compounding." A follow-up question specifically addressing the "power of compounding" was correctly answered by 85 percent of respondents, the largest percentage of correct responses on a single question.

Other planning-oriented questions also garnered a large percentage of correct responses. For example, nearly three-quarters (73 percent) understood that defining your investment time horizon, determining how much money you’ll need to meet your financial goals, and determining your risk tolerance are three key considerations when developing a long-term investment plan.

Investors Rank Their Knowledge

Respondents’ self-assessment of their investment knowledge is mixed. The largest portion of participants (31 percent) rate themselves a 3 (on a 5-point scale where a 5 is ‘very knowledgeable’) when asked about their knowledge of basic investment principles. A combined 30 percent rank themselves a 1 or 2, while 38 percent ranked their knowledge 4 or 5.

Specific to the current political debate about Social Security reform, investors don’t expect this entitlement program to be a significant source of retirement income. Nearly half of the investors polled (47 percent) believe their "own savings and investments" will be their largest source of income after they retire. Only 13 percent report that Social Security will provide the largest portion of retirement income.

"This suggests that many investors are resigned to the possibility that Social Security – in either its current model or a new form featuring private accounts – probably won’t meet their future retirement income needs, thus requiring them to take more control of their individual finances," Lockwood said. While investors seemed to do well on test questions about the benefits of establishing long-term savings plans, approximately a third indicated their current plans are lacking. Eighteen percent said they "have a plan that needs substantial work," while 12 percent indicated they have "no plan whatsoever."

"This is clearly a case of investors knowing what they should be doing but not acting on it," said Lockwood. "It’s like diet and exercise. We know what must be done to stay healthy but it’s hard to get started and remain disciplined."

This also was true about portfolio "diversification." While more than two-thirds of investors correctly answered the test question about the benefits of a well-diversified portfolio, 27 percent of respondents indicated their portfolios were not "diversified enough." Another 19 percent said they didn’t know about their portfolios’ level of diversification. The reasons most commonly given for not diversifying include: don’ t have enough money (39 percent); haven’t given it much thought (21 percent); and, don’t understand how to do it (13 percent).

Regardless of their investing knowledge and the extent to which they take the appropriate steps to establish a long-term savings plan, investors are about evenly split between those who are confident they’ll reach their goals and those who are not. Forty-eight percent of investors rated themselves at a 4 or 5 confidence level (where a 5 is ‘very confident’) when asked about achieving long-term investment goals. Similarly, 47 percent gave themselves a rating of 1, 2 or 3, with the 3 rating representing 30 percent of the responses.

"The results of the On Plan I.Q. Quiz, coupled with the attitudinal research and self assessment, indicate significant ambivalence by investors about their understanding of investment basics and ability to apply these concepts to their personal financial situation, " said Lockwood. "If policymakers want to accelerate the expansion of an empowered ‘ownership class,’ the first priority should be improved financial education and assistance."

Survey Background

The results of the American Century On Plan I.Q. Quiz and self-assessment research were drawn from interviews over the Internet with 807 individuals who have investments outside their company’s retirement plan in: individual stocks or stock mutual funds, individual bonds or bond mutual funds, and other mutual funds such as money market mutual funds. The survey participants were members of Harris Interactive’s online panel. Harris Interactive handled data collection and data weighting functions. The results have a margin of error of +/- 3.6% at a 95% confidence level.

About American Century Investments

American Century is a leading investment manager with nearly fifty years of experience helping investors achieve their financial goals. Based in Kansas City, Mo., the company manages approximately $100 billion in assets through separate accounts, commingled trusts, subadvisory accounts and mutual funds. James E. Stowers Jr. founded the company in 1958. His son, James E. Stowers III, is chairman and William M. Lyons is president and chief executive officer. For the past six years, American Century, which employs approximately 1,800 people, has been selected as one of FORTUNE Magazine’s 100 Best Companies to Work for. For more information about the company, visit www.americancentury.com.


On Plan I.Q. Quiz
Summary
Correct Answer = a

1. Which of the following is true about "diversification"?
a.) A well diversified portfolio will experience less volatility
b.) A portfolio comprised of four large-cap growth mutual funds at four different fund companies is well diversified
c.) Diversification guarantees an investor will make money
d.) All of the above
e.) None of the above

2. Dollar cost averaging is an investment method that involves consistently buying…
a.) Equal dollar amount of a security at regular intervals regardless of price
b.) Shares of a security when it reaches its average price
c.) Shares of a security when they cost a dollar per share
d.) Equal dollar amounts of a security when it reaches its lowest price for the year
e.) Don’t know

3. Which of the following is true about "asset allocation"?
a.) Asset allocation is a strategy where investments are divided among different asset classes such as stock, bonds, and cash
b.) According to academic studies, a portfolio’s investment returns over time are based mostly on its asset allocation
c.) Asset allocation lowers a portfolio’s risk because losses in one type of investment are offset by gains in others
d.) All of the above
e.) Don’t know

4. Generally speaking, which of the following best describes an "actively managed" mutual fund?
a.) A portfolio that mirrors the security holdings and weightings of a benchmark index
b.) A portfolio that consists of a large representative sample of the securities in a target index
c.) A portfolio that seeks to produce investment returns that are better than a specific market benchmark
d.) A portfolio that buys and holds all of the securities in a specific market benchmark
e.) Don’t know

5. Which of the following is often cited by investment experts as the best reason to start a long-term investment plan as early as possible?
a.) Younger adults are able to take advantage of special tax breaks
b.) The earlier you start the more time your investments have to work in your favor with compounding
c.) Early investing allows you to tap retirement funds before you retire without incurring early withdrawal penalties
d.) All of the above
e.) Don’t know

6. Federal tax-free earnings are the primary benefit of which type of retirement savings account?
a.) Traditional IRA
b.) Roth IRA
c.) 401(k) Plan
d.) 403(b) Plan
e.) Don’t know

7. Which of the following is true about “tax-deferred” investing?
a.) Tax-deferred investments are only beneficial to investors in lower tax brackets
b.) Tax-free investing and tax-deferred investing are the same thing
c.) Tax-deferred means that taxes are paid at some point in the future
d.) All of the above
e.) Don’t know

8. Which of the following is true about portfolio “rebalancing”?
a.) Rebalancing adjusts a portfolio to return it to its ideal asset allocation mix
b.) Rebalancing is needed when the performance of the asset classes in the portfolio differ a great deal
c.) To rebalance, an investor sells some of the investments that have performed better and buys more of the investments that have performed worse
d.) All of the above
e.) Don’t know

9. Which of the following is a key to developing a long-term investment plan?
a.) Deciding how much time you have to meet your financial goals
b.) Deciding how much money you need to meet your financial goals
c.) Deciding how much risk you are willing to take in your investments
d.) All of the above
e.) Don’t know

10. The power of “compounding” is…
a.) Withdrawing earnings from investments instead of reinvesting them
b.) A short-term investment strategy
c.) Less important for younger investors
d.) Earning money on what you have already earned
e.) Don’t know
 
71%
5%

2%
12%
10%


44%
6%
1%
7%
41%


33%

2%

13%

26%
26%



6%
8%
42%

3%
41%



1%
73%
2%

16%
7%



14%
39%
28%
2%
16%


1%
1%
80%
6%
13%


37%
13%

2%

13%
35%


4%
10%
8%
73%
6%


2%
2%
<1%
85%
11%


Self Assessment/Attitudinal Study Highlights
  • How would you describe your knowledge of basic investment principles? Would you say you are…
    (1 to 5 scale where 1 is ‘Not at all knowledgeable’ and 5 is ‘very knowledgeable’)
    1 8%
    2 22%
    3 31%
    4 27%
    5 11%
    Don't know 1%

    The largest portion of respondents (31 percent) rate themselves a 3 (on a 5-point scale where a 5 is ‘very knowledgeable’) when asked about their knowledge of basic investment principles. A combined 30 percent rank themselves a 1 or 2, while 38 percent ranked their knowledge 4 or 5.
  • Which of the following sources do you believe will provide the largest portion of your income after you retire?
    Personal savings & investments 47%
    Employer retirement plan 30%
    Social Security 13%
    Paycheck from working in retirement 3%
    Inheritance 3%
    Some other source 1%
    Don't know 1%

    Most investors don’t expect Social Security to be a primary source of retirement income. Only 13% of respondents say it will be their “largest” income source.
  • Do you believe your portfolio is diversified enough?
    Yes 54%
    No 27%
    Don't know 19%

    While more than half of investors (54%) say their portfolios are “diversified enough,” a startling 46% said they weren’t diversified or didn’t know. This is interesting given the fact that 71% of the On Plan I.Q. Quiz takers correctly answered the question about the benefits of diversification.
  • Reasons for not diversifying…(all who answered ‘No’ or ‘Don’t Know’)
    Don’t have enough money 39%
    Haven’t given it much thought 21%
    Don’t understand how to do it 13%
    Don’t have time to do it 10%
    It’s too hard to do 1%
    Don’t know 15%

    The reasons most commonly given for not diversifying include not having enough money (39%), lack of consideration (21%) and lack of understanding (13%).
  • How confident are you that you will achieve your savings and investments goals? (1 to 5 scale where 1 is ‘Not at all confident’ and 5 is ‘very confident’)
    1 4%
    2 13%
    3 30%
    4 39%
    5 18%
    Don't know 5%

    Investors are evenly split between those who are confident they’ll reach their goals and those who are not. Forty-eight percent of investors rated themselves at a 4- or 5- ‘high confidence’ level, while 47 percent rated themselves at a 1, 2 or 3 level, with the 3 rating representing 30 percent of responses.
  • Which of the following best describes your current plan to achieve your long-term savings and investment goals?
    I have a well thought out plan 26%
    I have a basic plan that could use some fine tuning 42%
    I have a plan that needs substantial work 18%
    I have no plan whatsoever 12%
    Don’t know 3%

    While two-thirds of investors believe their long-term saving and investment plans are in adequate shape, 33 percent have plans that are clearly lacking.
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